Bill's Background

I was raised in upstate New York and eastern Pennsylvania. This rural upbringing is strongly reflected in my personal value hierarchy:

Faith,
Family,
Friends,
Fitness and
Finance.

Education and a commitment to continuous improvement are next on the list. All these and more are strongly reflected in my coaching, teaching, writing and speaking.

 

While growing my private practice I also taught Orthopedics and Neurology at both the undergraduate and graduate level, produced a TV show on fitness, appeared on numerous radio and TV programs, authored numerous journal articles, chapters for medical texts, served as vice-president of my state medical association, and started a family. I have had the honor and privilege of consulting with and coaching a diverse population of people from royalty to prisoners, from children to CEO's, from amateur to professional athletes from 41 countries and people of almost every race, creed, religious belief and nationality.

 

I am passionately committed to contribution and Living With Intention. Part of my philosophy is to think globally while acting locally. I am a very active member of my church, as well as several community organizations. After church, my favorite philanthropy is the Nourish the Children. I have also performed extensive volunteer work for both the Anthony Robbins Foundation, and the Make a Wish Foundation.

 

Since 1978 I have been in a gym or health club on a daily basis. My preferred methods of exercise are weight lifting and cycling but I participate in a variety of different sports because of the benefits of "cross training". I also believe that daily reading, reflection, and prayer are absolutely essential components of both a successful fitness program and a happy, healthy and successful life.

 

Why become an Entrepreneur?

I became an entrepreneur because after 5 years of Health Care Reform I found I was merely an employee of the various insurance company's I was interacting with. I became painfully aware I was working more hours for less income and I had to admit that what I was doing wasn’t working!

 

At the same time my beautiful daughter, Casey, was born. This was the first time in my life I started to think about my future, and of course hers. When children come into your life, your perspective changes from Firebirds and Ferrari's to Gymnastics, music lessons, horseback riding and so forth. Suddenly, I had to think longterm - was what I was doing going to provide all the things that a father wants for his children?

 

Will what you're currently doing provide for your family all the things you want for them?

I then started and sold two businesses - the problem being that they both directly involved me and my TIME. I worked a lot of hours, saved little and paid a lot of taxes. It was because I wanted my Time Freedom, time to be with my daughter, that I then began to explore Direct Marketing as an option. Prior to this point there was a part of me - like you - that was a little skeptical. In my office I had been pitched everything from A to Z and promised returns from thousands to bazillions. So much so that I began to tune them out. This pride and arrogance caused me to miss at least two solid opportunities. Thankfully, I "got over it now" and didn't let the right one pass me by.

 

When you, like me, study the industry - you will begin to realize that this business model is the preferred manner of doing business as we enter the new century. This is because advertising no longer works. Features like remote controls, commercial skip and 100's of channels to choose from cause people like us to skip the commercials and move on. Naturally, you also will soon discover that everyday companies are turning to the Direct Marketing model because it is the best way to get new and existing products to the consumer. Ultimately, we arrive at the same conclusion - the real question is not: "What is Direct Marketing?" but rather: "Which company do you represent?".

 

In October of 1998 I started my entrepreneurial endeavors on a part time basis. In January 1999 my New Year's Resolution was to put my practice up for sale. In May of 1999 I sold my practice and began to work on my dreams and my fortune on a full time basis. From there, it took me a full five years to get to the point where I could walk away and do whatever I wanted to do. Along the way I wrote my first book: "Morning Moments".

 

This has been the hardest challenge I've ever taken up and it's been the most rewarding! In so many ways, this is the very best personal development seminar I have ever taken. I met myself and my wife in the process…and every closet crying moment was worth it.

 

Today, with my wife Julie, we “get to” pay the gift forward by coaching others through the same process. There is no greater pleasure than showing others how to earn their freedom and then observing what good they do with it.

 

Life Will Never Be The Same

 

 

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